Racine FEC Custom Branded Website Design
The Racine Financial Empowerment Center-FEC offers one-on-one, confidential professional financial counseling as a free public service. Services are available to all residents regardless of income.
Discovery & Research
Our in-depth discovery process started with key stakeholder interviews, content audits, and stakeholder usability studies. Before UX and design, we made sure we understood how the FEC Team worked together to organize everything correctly for the new website.
Goal: A new website focusing on community-based programs helps residents easily connect with the Racine FEC, publicizing the Racine FEC’s purpose & resources.
Strategy & Solution: We conducted in-depth to deliver a website that is not only functional but unique. And ease of use, branded, clean, eye-catching, search engine optimized website with easy use the backend to manage the content. We recommended a mobile-first custom WordPress CMS website to help them meet their objectives and goal.
Website Design & Development
- WordPress.org CMS
- Information Structure (navigation/site map)
- Website Hosting
- Website Maintenance
Essential Search Engine Optimization
- On-Page SEO
- Technical SEO
We conceptualized and incorporated the messages into designs with their mission in mind with the primary goal.
Goals & Solution
- UX UI
- WordPress CMS
- Clear call-to-actions
- Brief and concise display of information
- Fresh and modern design
- Responsive mobile first design for any mobile devices
” I couldn’t be happier with the Team at DesignsTouch for the work they had done on our company’s website. From true professionalism to his personable side, Nim had provided us with a top notch level of care as he worked side by side with us the entire way of this process. What we liked most about our experience with DesignsTouch was their attention to detail. Not only listening to our feedback, but understanding our business model and then replicating it onto our site. All in all, I would highly recommend DesignsTouch. You wont be disappointed! “
Racine FEC’s new custom website has successfully unified all its financial programs and consulting services.
By working closely with the Racine FEC Team and our deep knowledge of UX, web design, and web development, we were able to transform their online presence into a vibrant, healthy, and engaging experience.
- Increase in Website User 90% 90%
- Organic Search Result 70% 70%
- Conversion Rate 75% 75%
- Brand equity and online reach 60% 60%
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