About
DesignsTouch
AI-Powered Web, SaaS, and Digital Growth Solutions That Drive Real Results
At DesignsTouch, we don’t just build websites—we create intelligent digital platforms that generate leads, streamline operations, and position your business to win in both search engines and AI-driven ecosystems.
We are a full-service agency serving businesses across Southeastern Wisconsin and nationwide, specializing in web design, AI-integrated application development, SaaS platforms, eCommerce, and SEO/GEO.
We are a full-service agency serving businesses across Southeastern Wisconsin and nationwide, specializing in web design, AI-integrated application development, SaaS platforms, eCommerce, and SEO/GEO.
Our Mission
To empower organizations with scalable, AI-driven digital solutions that accelerate growth, efficiency, and visibility.
We believe your digital presence should not just exist—it should perform, adapt, and evolve with your business and the rapidly changing AI-powered search landscape.
What Sets DesignsTouch Apart
Strategy-First, Always
We don’t start with design—we start with business objectives, data, and strategy.
Every project begins with:
- Market & competitor analysis
- SEO + GEO (AI search) strategy
- User journey mapping
- Conversion planning
To ensure your platform is built to generate measurable ROI, not just look good.
Leadership Team
Nim Joshi — Founder & CEO
Digital Strategy, SEO & AI Growth Architect
Nim Joshi and his twin brother Nir Joshi are the founders of DesignsTouch. Nim Joshi is the CEO with over 15 years of experience leading initiatives in web design, SEO strategy, digital marketing, and brand development. He specializes in building conversion-focused digital platforms that align business goals with measurable growth outcomes.
Nim’s expertise spans UX/UI design, search engine optimization (SEO), Generative Engine Optimization (GEO), and full-scale digital strategy, making him a driving force behind DesignsTouch’s results-oriented approach. He is known for translating complex business needs into scalable, high-performing digital ecosystems.
Nir Joshi — Founder & COO
Operations, Finance & Execution Excellence
Nir Joshi oversees business operations, financial strategy, and project execution at DesignsTouch. With a background in electronics engineering and advanced project management, he ensures every project is delivered efficiently and aligned with client goals.
His leadership drives operational efficiency, team coordination, and consistent delivery of high-quality digital platforms, supporting both enterprise and growth-focused clients.
Kiran Vedak — Chief Technology Officer (CTO)
Enterprise Technology & Digital Innovation Architect
Kiran Vedak is one of the Principals and the Chief Technology Officer for DesignsTouch, a Racine, Wisconsin-based award-winning digital agency that helps local and international organizations develop and deliver digital strategies.
Kiran Vedak brings 40+ years of executive experience, having served as Global CIO, Chief Enterprise Architect, and SVP of Digital Innovation for Fortune 100 companies.
He leads the technology vision and architecture at DesignsTouch, ensuring every solution is built with scalability, security, and long-term performance in mind. His expertise in enterprise systems, product development, and digital transformation enables clients to leverage AI and SaaS technologies with confidence.
Shubh C — Chief of AI Solutions Architect
AI-Powered Development, SaaS & Digital Infrastructure
Shubh is a Lead Developer and AI Solutions Architect specializing in custom web applications, SaaS platforms, and AI-driven automation systems. His expertise spans modern frameworks (MERN, Next.js), WordPress architecture, API integrations, and server-level security.
He leads the development of intelligent digital solutions, including AI-powered tools, automation workflows, and scalable platforms that enhance efficiency and performance. With a strong focus on security, optimization, and innovation, Shubh ensures every solution is built to perform in today’s fast-evolving digital landscape.
Our Core Services
Web Design & Development
Custom, high-performance websites built for SEO, speed, and conversions.
AI-Integrated Application Development
Smart applications powered by AI to automate processes, improve decision-making, and enhance user experiences.
SaaS Platform Development
End-to-end SaaS solutions, from concept to launch, are designed for scalability, usability, and market success.
eCommerce Development
Revenue-driven online stores optimized for conversions, performance, and search visibility.
Search Engine Optimization (SEO)
Comprehensive SEO strategies to increase rankings, traffic, and qualified leads.
Generative Engine Optimization (GEO)
Advanced optimization for AI-driven search platforms to ensure visibility in the future of search.
Digital Strategy & Consulting
Data-driven planning to align your technology, marketing, and growth goals.
Hosting, Security & Maintenance
Managed hosting, proactive monitoring, and continuous optimization to keep your platform secure and performing.
Our Proven Approach
Discovery & Strategy
We analyze your business, audience, and competition to define a clear roadmap.
Architecture & UX Design
We build SEO-optimized structures and intuitive user experiences.
Development & Integration
We develop scalable, secure platforms with advanced functionality and integrations.
Optimization for SEO & AI (GEO)
We ensure your platform is visible across search engines and AI systems.
Launch, Monitor & Scale
We continuously refine performance through analytics, SEO, and ongoing improvements.
SEO + GEO (AI Optimization) at the Core
Search is evolving, and many agencies are still catching up.
We build platforms optimized for:
- Google search rankings (Technical + On-Page SEO)
- Local SEO dominance (Milwaukee, Racine, Kenosha, Chicago)
- AI-driven engines like ChatGPT, Google SGE, Perplexity, and Gemini
Our Generative Engine Optimization (GEO) framework ensures your brand is not only found, but recommended by AI systems.
Custom Web & Mobile App Development
Delivering scalable, user-friendly, and high-performance digital solutions for businesses and organizations.
Digital Strategy & Branding
Transforming ideas into engaging brand experiences with creative design and strategic marketing.
E-commerce & CMS Solutions
Providing intuitive, secure, and efficient platforms that support seamless online transactions.
Government & Nonprofit Solutions
Developing accessible, secure, and mission-driven platforms to serve communities.
SEO & Digital Marketing
Helping businesses expand their digital reach through SEO, paid advertising, and audience engagement.
AI-Integrated Development & SaaS Expertise
Our capabilities include:
- Custom AI-powered web applications
- SaaS platform development (B2B & niche industry solutions)
- Automation systems that improve workflows and efficiency
- Data-driven dashboards and integrations
We help businesses transform from service providers into technology-enabled organizations.
eCommerce That Converts and Scales
We design and develop high-performance eCommerce platforms that drive revenue.
Our approach includes:
- Conversion-focused UX/UI design
- Optimized product architecture and checkout flows
- Integration with payment systems, CRMs, and inventory tools
- SEO and GEO optimization for product visibility
Whether you’re launching or scaling, we build eCommerce systems designed for growth.
Human Experience Optimization (HXO)
Technology is only effective if people can use it.
We focus on:
- Intuitive navigation and user flows
- Mobile-first, responsive design
- Accessibility (ADA/WCAG compliance)
- Performance optimization (Core Web Vitals)
The result: better engagement, higher conversions, and stronger retention.
Scalable, Secure Technology Stack
We build on modern, flexible infrastructure designed for performance and security:
- Opensource & custom frameworks
- Cloud-based hosting environments
- Cloudflare Enterprise CDN, WAF, and DDoS protection
- High-speed performance optimization
- Secure, scalable architecture for long-term growth
Industries We Serve
Government & Municipal Organizations
Nonprofits & Associations
Manufacturing & Packaging
Professional Services
Startups & SaaS Companies
eCommerce Brands
Proven Success: Read What Our Satisfied Clients Are Saying!
We help them create an outstanding digital presence to improve their business visibility & increase engagement with the company’s target audience.
Let’s Build Something Great Together!
ontact us today to explore how DesignsTouch can help your organization thrive in the digital era.
Racine, Wisconsin
DesignsTouch
201 Sixth Street, Ste 401
Racine, Wisconsin 53403
Send us an email
info@designstouch.com
Milwaukee, Wisconsin
DesignsTouch
930 E Knapp St. #25
Milwaukee, WI 53202
414.928.5111