Website Design for Manufacturers & Industrial Businesses

Industrial Web Design with an Engineer’s Precision

Our mission is to create strategically planned, custom website designs that help manufacturing businesses rank higher in search engines, attract new clients, and build trust and credibility.

Request A Consultation

Industrial Website Design Services - DesignsTouch - Wisconsin

Let’s Grow Your Manufacturing Business with a High-Performing Website – Let’s Talk!

Custom Manufacturing Industry Focus Website Development Service.

We Speak Manufacturing: Websites Built for Your Industry

In the manufacturing and industrial industries, your website isn’t just a digital presence—it’s your first impression, sales tool, and credibility builder.

At DesignsTouch, we design custom websites to elevate your brand, align with your industry needs, and drive results.

custom manufacturing website development

Why Choose DesignsTouch for Your Website?

We understand the challenges manufacturers and industrial companies face, from showcasing complex products to connecting with decision-makers.



We Speak Your Language:

We incorporate industry-specific terminology and processes into the website. From technical specifications to operational processes, we ensure your website reflects the nuances of your industry.



We Address Pain Points:

Whether simplifying RFQs, creating user-friendly product catalogs, or highlighting your technical expertise, we solve problems your audience cares about.



We Drive Real Results:

Through SEO-optimized designs, responsive mobile-first website design, and lead-generating features, we make sure your website delivers ROI.

Our Industry Expertise & Engineering Edge Approach for Manufacturers Sets Us Apart, and that is why Manufacturers Trust Us

From small startups to Fortune 50 enterprises, our team understands the complexities of manufacturing and industrial businesses. We’ve worked with manufacturers across industries in electric, packaging, medical devices, and more.

Our engineer-edge approach is pivotal to our website design and development process. Emily Honor Hubbard, a seasoned mechanical engineer and Chief Empathy Officer at Empathic Engineering, leads this approach. Emily’s extensive experience in mechanical engineering and engineering communication gives her unique insights into our clients’ manufacturing processes, target audiences, and primary challenges.

We know manufacturing isn’t just about machines—it’s about efficiency, precision, and delivering value. That’s why we take a process-driven approach to web design:

Discovery & Understanding:

Emily conducts interviews, visits the facility, and conducts market research to understand the client’s industry and specific manufacturing processes. This insight informs the website’s design and digital marketing strategies, ensuring they resonate with the target audience. Emily dives deep into your operations, product and service offerings, customer base, business processes, target audience, and goals.

Collaborative Approach:

Emily leads the project and team from discovery through development, ensuring that every aspect of the website reflects the client’s business capabilities and industry-specific terminology. Her involvement ensures the final product aligns with the client’s goals and the target audience’s needs.

Award-Winning Excellence:

Our work has been recognized for its creativity, innovation, and results. Our commitment to quality and innovation has been recognized with awards, affirming our position as a leader in digital services.

Customer-Centric Approach:

We invest in workshops, prototypes, and go-to-market strategies to ensure success. At DesignsTouch, we are dedicated to driving success for manufacturing companies through innovative digital solutions guided by in-depth industry knowledge and expert-led processes.

We don’t just build websites. We create digital tools that reflect your manufacturing expertise.

For manufacturing and industrial websites, integrations can enhance functionality, improve operations, and streamline customer interactions.

Here are some integrations that we can help you with:

Z

Customer & Sales Management

CRM, Live Chat & Chatbots

Z

E-Commerce & Ordering Systems

B2B E-Commerce, Quoting Systems, Payment Gateways

Z

Product & Inventory Management

ERP Integration, PLM, File Uploads & Viewer

Z

Logistics & Supply Chain

Shipping & Tracking, Supply Chain Management

Z

Website Performance & Analytics

SEO & Analytics, Personalization & Recommendation Engines

Z

Customer Portals & Self-Service

Account Portals, Knowledge Base & Support

Case Study: Manufacturing Product Management System Web Application Development

Reliance Controls Corporation Website and Product Management System

Reliance Controls Corporation is an iconic manufacturer based in Racine and is now managed by the third generation. Founded 1909 in Racine, WI, Reliance is the leader in portable standby power integration, contributing more innovations than any other single manufacturer. Reliance had a unique problem. Like the City of Racine, their users have a broad range of users ranging from young, educated DIY enthusiasts to experienced electricians who are not so savvy with the internet. Another issue was that the company had over 800 products, but the data could have been better organized.

DesignsTouch analyzed the product portfolio and Customer Demographics. Our team optimized Reliance’s Product Information Architecture and designed an aesthetically attractive website that provided a desirable User Experience for exploring the complex product portfolio. The Administrative User Interface also provides many workflows for managing the Product Life Cycle and Customer Service. Reliance Controls is now working with us to add backend processes to eliminate many manual processes.

Visit Reliance Controls

“Manufacturers: Get More Leads & Sales with a High-Performing Website” – Let’s Talk!

Request A Consultation

Proven Success: Read What Our Satisfied Clients Are Saying!

Manufacturing & Industrial Businesses Website Design FAQs:

What is included in your website design process?

Our process includes brand analysis, logo refresh (if needed), information architecture, content writing, manufacturing site visits, stakeholder interviews, website integration, hosting setup, SEO optimization, social media marketing, and security implementation.

How long does designing and developing a manufacturing website take?

The timeline varies based on the project scope but typically ranges from 8 to 16 weeks. Factors such as content availability, stakeholder approvals, and the complexity of integrations may affect timelines.

Can you help with a brand refresh along with the website redesign?

Yes! We offer brand analysis and logo refresh services to ensure your website aligns with your company’s identity and industry positioning.

Can you help with a brand refresh and website redesign?

Yes! We offer brand analysis and logo refresh services to ensure your website aligns with your company’s identity and industry positioning.

How do you structure the content for a manufacturing website?

We follow a strategic approach that prioritizes user experience (UX) and search engine optimization (SEO). Our information architecture ensures intuitive navigation, clear product/service pages, and a strong call to action to generate leads.

Do you provide content writing services?

We offer professional content writing services, including technical content for manufacturing processes, service descriptions, and case studies to showcase your expertise.

Do you visit manufacturing facilities on-site?

Yes! We visit to capture high-quality images, understand your processes, and ensure your website accurately represents your manufacturing capabilities.

Why are stakeholder interviews important?

Interviewing key stakeholders helps us understand your business goals, target audience, and unique value proposition. This ensures the website effectively communicates your brand story and services.

Can you integrate our website with ERP, CRM, or inventory management systems?

Absolutely. Our team members specialize in integrating websites with enterprise resource planning (ERP), customer relationship management (CRM), and other business systems to streamline operations.

Do you provide website hosting services?

We offer secure and reliable hosting solutions with ongoing maintenance and support.

How do you optimize websites for search engines?

We implement technical SEO and on-page SEO strategies, including keyword optimization, metadata enhancements, image optimization, and mobile responsiveness. Additionally, we offer ongoing SEO services for long-term ranking improvements.

Do you provide social media marketing for manufacturing companies?

Yes! We create and manage social media campaigns tailored to B2B audiences, helping you increase brand awareness and generate leads.

What digital marketing services do you offer?

Our digital marketing services include paid advertising (Google Ads, LinkedIn Ads), email marketing, content marketing, and conversion rate optimization.